Prime Big Deal Days is here, offering discounts on smartwatches during the 48-hour sale, exclusive to Prime members. You can also find deals on Apple products, vacuums, Amazon devices and more.
I frequently cover shopping events like Prime Day, Black Friday and Cyber Monday as a freelance writer for NBC Select, so I know how to find deals that are actually worth buying. I spent weeks combing through thousands of discounts to find the best October Prime Day smartwatch deals — each one I recommend below is highly rated, at least 20% off and at its lowest price in at least three months. I’ll frequently update this list throughout Prime Big Deal Days.
SKIP AHEAD Best Prime Day smartwatch deals | How I picked the best smartwatch deals | Why trust NBC Select?
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Best Prime Day smartwatch deals
FitBit Google Ace LTE
3.9-star average rating from 236 reviews on Amazon
Lowest price ever
Save on the FitBit Google Ace LTE, a kid-friendly smartwatch with built-in cellular for calls and text messaging, as well as GPS location tracking for keeping a close eye on your little ones. There are even parental controls for limiting playtime on the smartwatch’s apps, too.
Samsung Galaxy Watch 7
4.3-star average rating from 416 reviews on Amazon
Lowest price in three months
This 40mm smartwatch by Samsung is a great mid-budget option with a slim design. It comes with extensive heart rate, fitness and sleep tracking, aided by FDA-approved AI to detect health abnormalities like sleep apnea, according to the brand. It’s also sweat and water resistant, making it great for shallow swims and workouts, though it only lasts 24 hours on a single charge.
Garmin Forerunner 255 Music
4.6-star average rating from 964 reviews on Amazon
Lowest price ever
Walking, running and swimming is often more bearable with music, which is why this waterproof Garmin smartwatch is designed to store up to 500 songs and play them over Bluetooth headphones, without the need for a bulky smartphone in your pocket.
Apple Watch Ultra 2
4.7-star average rating from 668 reviews on Amazon
This high-end Apple smartwatch is a step above other Apple Watch models, with a 36-72 hour battery life, a titanium construction and depth-tracking for divers — as well as cellular connectivity for calls even without an iPhone nearby.
Garmin Forerunner 955
4.6-star average rating from 1,251 reviews on Amazon
Lowest price ever
You can save on this high-end Garmin smartwatch during Amazon Prime Big Deal Days. It comes with a two-week battery life, built-in GPS for tracking routes, speeds and distances, and a full-color touchscreen for checking all your fitness and health data.
Google Pixel Watch 2
4.2-star average rating from 1,134 reviews on Amazon
This stylish Google smartwatch comes with an obsidian black ‘active band’ that’s waterproof and sweatproof, which is perfect for any kind of workout you might try. It features a 24-hour battery life, heart rate sensor, an always-on touchscreen display, and fall detection that will alert your close contacts in a possible emergency.
Samsung Galaxy Watch Ultra
4.3-star average rating from 422 reviews on Amazon
The Samsung Galaxy Watch Ultra is the brand’s high-end offering, with the most noticeable benefit being its 100-hour battery life, meaning it can last several days between charges. However, you’ll also get plenty of health and fitness tracking features, a titanium design and a hardiness befitting serious outdoor or underwater exercise.
FitBit Sense 2
4.2-star average rating from 1,571 reviews on Amazon
While FitBit mainly makes compact fitness trackers, it also makes some worthwhile smartwatches, with fully-fledged dashboards for health data, 40+ exercise modes, a heart monitor and ECG sensor. This model also comes with GPS tracking and six months of FitBit Premium when you buy.
Fitbit Charge 6 Fitness Tracker
4.1-star average rating from 9,313 reviews on Amazon
The Fitbit Charge 6 is a compact fitness tracker, with a narrow screen and vertical interface that focuses on the essentials: time, heart rate, daily steps, distance traveled, calories burned and more. You can use it to receive notifications, though it lacks an in-depth app interface like the other smartwatches on this list.
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How I found the best Prime Day smartwatch deals
All of my recommendations above are based on NBC Select’s previous coverage and reporting. I also included products the NBC Select staff tested, including Wellness Award, Travel Award, Pet Award, Bed & Bath Award and Giftable Tech Award winners. I ran each deal through price trackers like CamelCamelCamel to ensure products are at their lowest price in at least three months. All the products I recommend are highly rated with at least a 4.0-star average rating from hundreds of reviews.
Why trust NBC Select?
I’m a reporter for NBC Select who has covered deals and sales on tablets, TVs, speakers and wearables for NBC, iMore, and TechRadar, where I previously worked as the Home Cinema Editor and tested countless televisions and accessories. To round up the best Prime Day sales on TVs, I found highly-rated products at their lowest price ever or their lowest price in three months.
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