Save over 20+% on Adidas, New Balance and Salomon.

Save over 20+% on Adidas, New Balance and Salomon.

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Prime Big Deal Days is here, offering discounts on sneakers during the 48-hour sale, exclusive to Prime members. You can also find deals on beauty and wellness, kitchen, tech and more.

I frequently cover shopping events like Prime Day, Black Friday and Cyber Monday as a writer for NBC Select, so I know how to find deals that are actually worth buying. I spent weeks combing through thousands of discounts to find the best October Prime Day sneaker deals — each one I recommend below is highly rated, at least 20% off and at its lowest price in at least three months. I’ll frequently update this list throughout Prime Big Deal Days.

SKIP AHEAD Best Prime Day sneaker deals | More Prime Day sneaker sales | Best sneaker sales at other retailers | How I picked the best sneaker deals | Why trust NBC Select?

Best Prime Day sneaker deals  

Salomon Men’s XA Pro 3D Trail Running Shoe

4.4-star average rating from 9,217 reviews on Amazon

These trail running shoes are great for mixed terrain trails because they provide stability and support on all trails. That’s because they have moderate cushioning, a water-resistant exterior and a lug pattern on the outsole. 79% of reviewers say these sneakers run true to size, and the brand currently offers 14 sizes, according to Salomon. 

New Balance Women’s 877 Walking Shoe

4.3-star average rating from 7,135 reviews on Amazon

New Balance makes some of our favorite women’s walking shoes, including this pair. Many reviewers enjoy that the 877 has a wide toe box, providing plenty of room for their wider feet or thicker socks. They also say they’re extremely comfortable, and their feet don’t ache or hurt after and during long walks. 

Adidas Men’s Ultraboost

4.5-star average rating from 942 reviews on Amazon

Adidas Ultraboosts are my favorite shoes because they are incredibly comfortable and perfect for all workouts, including walking, running and strength training. These sneakers, which are available in men’s and women’s sizing, have a supportive upper, durable outsole and plush yet sturdy interior, which means you can keep working out for longer periods of time.

New Balance Women’s 608 V5 Casual Comfort Cross Trainer

4.5-star average rating from 36,413 reviews on Amazon

Reviewers say these sneakers provide excellent arch support and are a great solution for many of their common foot problems. The Comfort Cross Trainers have very soft cushioning, an impact-absorbent heel crash pad and midsole. There’s also minimal seaming in its interior to reduce and minimize any irritation when wearing them, according to the brand. 

Best Prime Day sneaker sales

Here are the best Prime Day sneaker sales to know about. Keep in mind, not every item from a brand is discounted as described below.

  1. Up to 36% off New Balance Men’s Fresh Foam X More V4 Running Shoe
  2. Up to 34% off Adidas Men’s Daily 4.0 Sneaker
  3. Up to 33% off Skechers Women’s Go Walk Joy Sneakers

Best sneaker sales at other retailers

  1. Adidas: Up to 40% off select styles
  2. Foot Locker: Up to 25% off select Nike styles
  3. Famous Footwear: Up to 50% off select footwear from Nike, Skechers, Adidas and more

How I found the best Prime Day sneaker deals

All of my recommendations above are based on NBC Select’s previous coverage and reporting. I ran each deal through price trackers like CamelCamelCamel to ensure products are at their lowest price in at least three months. All the products I recommend are highly rated with at least a 4.0-star average rating from hundreds of reviews.

Why trust NBC Select?

I’m an associate reporter for NBC Select who has covered deals and sales for over a year. To round up the best discounts on sneakers during Prime Big Deal Days, I found highly rated products at their lowest price in at least three months.

Catch up on NBC Select’s in-depth coverage of personal finance, tech and tools, wellness and more, and follow us on Facebook, Instagram, Twitter and TikTok to stay up to date.


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